Senior Product Marketing Manager, Beauty

New York, New York Marketing Posted November 6, 2025
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Title: Senior Product Marketing Manager, Beauty
Company Description: Beauty – Premium, multi-brand global skincare company.
Location: New York City (Hybrid)

Salary: $125,000 – $150,000
Salary is commensurate with experience and is provided as an estimated range by JPSearch.

Responsibilities

  • Lead U.S. product marketing strategy across skincare and lip categories, partnering with global teams on pipeline planning and innovation.

  • Identify global products for U.S. launch and manage distribution logistics.

  • Localize global positioning into compelling, consumer-driven campaigns and product stories.

  • Guide copy, claims, and creative assets across D2C, retail, and Amazon channels.

  • Oversee forecasting, sampling, and product data management in partnership with Sales, Planning, and HQ.

  • Analyze market trends and product performance to inform strategy and future launches.

  • Serve as the U.S. market expert, ensuring alignment with consumer insights and category trends.

Requirements

  • 5–8+ years in product marketing or development in beauty.

  • Strong analytical, strategic, and project management skills.

  • Proficient in Excel; experience with SAP preferred.

  • Bachelor’s degree in Marketing, Business, or related field.

  • Collaborative, proactive, and detail-oriented with a passion for beauty innovation.

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