Title: Performance Marketing Manager, Beauty
Company Description: Beauty – Luxury, multi-brand global skincare company.
Location: New York City (Hybrid)

Salary: $100,000 – $150,000

Salary is commensurate with experience and is an estimated range provided by JPSearch.

Responsibilities:

Lead paid digital marketing across Meta, Google, affiliates, and emerging platforms to drive acquisition, revenue, and brand growth.
Plan, execute, and optimize campaigns, managing budgets, KPIs, and performance insights.
Collaborate with ecommerce, creative, and brand teams for aligned launches and promotions.
Test new channels and targeting strategies to unlock scalable growth.
Stay ahead of platform updates and industry trends.

Requirements:

4–6 years’ in-house paid media experience for DTC ecommerce without agency support in beauty or luxury.
Expertise in Meta Ads Manager and Google Ads, including keyword strategy, bidding, ad testing, and geo-targeting.
Agency management experience.
Strong analytical skills with proficiency in Google Analytics, Shopify, and related tools.
Detail-oriented, adaptable, collaborative, and proactive.
Bachelor’s degree in Marketing, Business, Communications, or related field.

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