Digital Trade Marketing Manager, Beauty

New York City, New York Digital Marketing Posted January 15, 2026
#227224
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Title: Digital Trade Marketing Manager, Beauty
Company Description: Global multi-brand beauty/skincare company
Location: New York City

Salary: $100,000 – $110,000
Salary is commensurate with experience and is provided as an estimated range by JPSearch.

Responsibilities

  • Lead digital trade marketing across DTC, TikTok Shop, and Amazon to drive awareness, traffic, and sales.
  • Optimize channel programs and ensure retailer assets reflect brand standards.
  • Manage creative development, campaigns, and digital calendars across channels.
  • Collaborate with cross-functional teams, agencies, and affiliates on launches, promotions, and activations.
  • Support CRM, event marketing, in-store programs, and budget tracking.
  • Monitor performance, benchmark, and recommend improvements.

Requirements

  • 5+ years marketing experience; 2+ years in e-commerce/DTC.
  • Experience with Amazon, TikTok Shop, and/or DTC; beauty/Gen Z brands preferred.
  • Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
  • Willingness to travel (<20%).
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